Discussing search engine optimization techniques and questions.
Royal member
Bronze Member
Companies are still out there offering it in the open. Anyway, search engines penalize it, unless it's a high quality directory link. Well, do you feel paid links are wrong?
Digital Marketing Expert Since 2004
First of all, how google bot detect that its paid link. For example i am here paid guest posting at our website, you agree and share with us unique content, After take payment i added that content to our blog with link in our blog ..... Then how can you detect that its paid? And now digital marketing world introduce sponsor, UGC tag also and people are using this to let bots know that its user generated content or its sponsor link (when someone using sponsor tag in link).
Paid link is not good in search engine's eye but its hard to detect that someone paid for this link. Sponsor link can be reason of very good content in his niche market, shared by someone. No one is defining in link that its paid. Many companies are offering paid guest posting or link insertion or niche edit service but they define also that no sponsor tag, do follow link, theme related website etc.. So, i think, these types of links are not harmfull for website and nowadays these backlinking services are on trend.
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