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Selling Freelance Services: Three Tips That Actually Works

Nomad

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Freelancing is like the gold mine of online earning, there is no other method as good as freelancing when it comes to making money without spending a dime. But, here's the catch: selling your freelancing services, especially as a newbie, can feel like searching for a needle in a haystack. Having said that there are also some methods that can help you secure gigs or sell your freelancing services. Here are some methods that actually work.

Strategy 1: Craft Awesome Gigs or Offer Interesting Services

Create a gig that provides value. Let's say you're a writer, instead of just article writing services, your gig could be product description writing, copywriting, social media status writing, press release writing, email writing, etc. If you edit videos, instead of offering a generate video editing services, you can offer specific services like creating and editing videos for Reels, TikTok, YouTube, etc.

Strategy 2: Target Your Audience

You can generate sales only when your services are visible to your audience. Your audience means people who will buy your services. You need to promote your gig to the right people through marketing and advertising. When you run ads, ensure they reach the right eye. For instance, if you are a video editor, your service needs to be discovered by people who want a video editor for their projects.

Strategy 3: Price It Right

Pricing is very important. Starting low can be your ticket to the game. Newbies often win gigs by offering budget-friendly rates. If your services are low-priced, people can order from you even though you have not yet built a reputation. When they are satisfied, they will start buying more. Selling low is something like the appetizer that gets customers hooked on your main course.

Tips for Selling Your Freelance Services

Sometimes, even when you're really good at what you do, or let’s say you are highly skilled and experienced, your bid might be rejected on a freelancing marketplace or your gigs might never be bought. Have you been in this situation? Here are some smart ways to sell your freelance services:

Offer free services: You can use webmaster forums to offer your limited services for free. For instance, you can offer 20 forum posts for free if someone is willing to hire you for 100 forum posts. The idea is to attract clients to hire you for better-paying gigs. If you are selling through freelancing marketplaces like Fiverr and Upwork, you can offer your services for free provided they are willing to give you a 5-star rating and review. Well, technically is it not possible to offer free services on a freelancing platform as they charge a commission for every gig you sell, however, you can find clients off-site and offer them a refund after they leave you a five-star review. Likewise, you can also use Craiglist to offer a limited number of free services. This can attract clients who might later pay for your services.

Advertise yourself: Consider using Google Ads or Facebook Ads to show off your freelancing skills to the right audience. People looking for the services that you are selling might stumble upon your ad and might consider hiring you.

Build a strong portfolio: In order to attract clients, you will have to build a strong portfolio. If you offer ebook writing services, you need to have your own ebook published on Amazon or another platform. If you are offering video-making services, you need to have your own YouTube channel with a lot of videos. If you offer article-writing services, you need a blog.
 

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