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Have not heard of paper ads before or do you mean through fliers and placards. Oh... That was the old form of advertisement now, I don't think that ext anymore.Who here has found success marketing their sites/businesses through in paper/outside ads? Ones that aren't online, but in news papers, magazines and other in print media. Do you think this advertising is still viable?
I think it still has its own place for publicity,sometimes in a large gardering of say professionals and one decide to cash in on these type of selected audience by advertising in their magazine,especially if it has to do with their field of interest,that is an advantage,as you have narrowed down your search to a nirch.These means of advertising is not as viable as before. Technology has pushed it backwards. Many do not patronize the print media anymore so it would be difficult to see any success stories.
this is actually a fact,because it would be very difficult to get the same amount of conversion rate you would easily get when you engage in an online advertisment.The paper advertisment would work when the reach of the paper has a wider coverage.In this digital age/economy i don't think or see how an advert on paper will or can create a standard or even an okay awareness about your company or establishment except your establishment is a widely known brand and can be recognized any day and anytime without having to stress much.
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