How easy is it to draw visitors from tumblr, blogger, or other external blogs onto your own site or forum?
I've seen people suggest that putting content onto these sites will get followers, which is true, but how do you then get these followers back to your own site? If visitors only share the link to the external blog, isn't that going to direct traffic there and risk diluting your traffic? I tend to share the first part of an article, with a link to the rest, because I've found that although it gets lower traffic to the external blogs, the click-through to my actual site is much higher. It also means there's no risk of a googleslap for duplicate content, despite the cannonical link.
So what would you say worked as a way to use external blogs to get members and users to your main site, rather than as direct sales channels?
I've seen people suggest that putting content onto these sites will get followers, which is true, but how do you then get these followers back to your own site? If visitors only share the link to the external blog, isn't that going to direct traffic there and risk diluting your traffic? I tend to share the first part of an article, with a link to the rest, because I've found that although it gets lower traffic to the external blogs, the click-through to my actual site is much higher. It also means there's no risk of a googleslap for duplicate content, despite the cannonical link.
So what would you say worked as a way to use external blogs to get members and users to your main site, rather than as direct sales channels?