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You're right. A lot of persons think that because it's an online business, it requires no work. This is wrong as online work requires a lot of effort and planning.It's because people think they pluck money on the internet. A lot of people are not ready to grow their online business before they start making money out of it,hence they frustrated out
The primary failure comes from poor management, lack of knowledge, and lack of publicity. Perhaps there are more important factors, but I think these are the basics.
On one occasion I was in a related topic, and the members only told me that they used the internet everywhere. I explained that in my country there are cities and towns where it does not reach, and therefore they use offline advertising such as billboards, word of mouth, radio and television for their offline business, which gives excellent results.I would like to comment on the lack of publicity factor. Online business is still not much popular in many Tier 3 countries. I live in such kind of country and most of the people do not even know that online business even exists. This is because the trend of buying from an online store is only popular among educated and rich people in my country, so I believe that online business is more likely to fail in my country.
On one occasion I was in a related topic, and the members only told me that they used the internet everywhere. I explained that in my country there are cities and towns where it does not reach, and therefore they use offline advertising such as billboards, word of mouth, radio and television for their offline business, which gives excellent results.
I live in Venezuela in the capital city where internet is essential, but I know that there are towns where they do not have it and cities where the internet service is very unstable. And as in similar places, they depend on offline marketing.In what country do you reside? I live in a country where most of the people do not even use the internet because the literacy level is quite low in my country and most of the people are not financially fit. A good percentage of population in my country does use internet and this is why online business is partially successful. Most of the businesses in my country rely on offline advertisement.
Yes that's right due to the high competition online business require good marketing strategy to survive , as we see everyone want make his brand common .There is a serious competition in online business and this is one of the reason most of the online business are not progressing ,you really need a lot of skills and a good marketing strategy to succeed in online business
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