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what is CTR? what are the process to boost it?

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CTR or click-through rate is the percentage of visitors who click on your ads in your website. let's say you have 100 visitorson your site and 2 people licked on the ads, you have 2 percent CTR. In order to boost CTR, your site needs to display relevant ads. If the ads are related to the content, there is high chance thatyour visitor will click on the ad.
 

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