Reviving a dead product

[Chibson]

If your product did not do well in the market there are probably many ways you can make things work out. First of all you have to find out why your product did not sell well, then make proper research and seek opinion of your potential customers and understand what they want in that particular product.

 

[Aniwhyte]

Aside the above mentioned options you mentioned on reviving a dead products, another great option that is worthy of my mention is totally rebranding the product, make it genuine and original, use good, quality and high durable materials in producing your products and God willing it would be much better than it was before with a lot of sales this time around.

 

[IamDozzy]

The best way of reviving a dead product is by massive sensitization about the product to individuals. Also online advertisement would help to bring the consciousness of the product to individuals. Promos would also go a long way to boost the image of the product in the public.

 

[idhans]

Many businesses that are very successful today have in one way or the other encountered failure. It is indeed possible to relaunch a failed or sluggish product and in turn, revive a failing business. You can actually revive a failed product by giving it a new name, promote it using Media you didn't use the first time around, change the product sales strategy and so on. Apart from these listed methods, which other thing do you think should be done to bring a dead product back to life?

so many products have gone out of the market because of wrong and bad management from the companies that promoted the product. But it is possible to revive the product and bring it back into the market. This requires some money and putting a certain amount of pressure on the product.

 

[Folaham]

Many businesses that are very successful today have in one way or the other encountered failure. It is indeed possible to relaunch a failed or sluggish product and in turn, revive a failing business. You can actually revive a failed product by giving it a new name, promote it using Media you didn't use the first time around, change the product sales strategy and so on. Apart from these listed methods, which other thing do you think should be done to bring a dead product back to life?

To revive a dead product, changing name might not necessarily be required because some of the so called dead products were extincted not because customers rejected them but in most cases could be poor financial management. So, to bring back such product, rebranding isn't a bad idea but the management teams and the marketing but be made up of proven winners in similar business for such a dead product to stand any chance to staging a comeback

 

[KvngMurphy]

I. Tell a story about your product.
Look closely at your customer demographics. Who are they? What age? What are their hobbies and passions? Income? Find out everything you can and write a new story about your product that appeals to that segment. Or write multiple stories to appeal to each demographic segment.

II. Find a new product distribution channel.
Whether you’re selling direct or selling through a single distribution channel, think about adding another distributor channel. Conversely, if you only sell through distribution channels, consider selling directly.

 

[Damscooguns73]

Concerning reviving a bad product. Well, I believe there should be a product survey from the manager or owner of the product, a survey can be opened up and passed to customer to make review of the related causes for the product to go down, re-strategies and give the product a new name and make an advertisement with a promo or discount on such product

 

[Caali]

That the brand went out of business is important. You need to know why this happened and then try to determine if the reasons still apply to today's business environment.

 

[Godleads1]

Learning from failure is the act of identifying what went wrong or the reason a certain occurance occur. For a product to be revived, you need to listen to comments either through your employees on what the consumer is expecting.

 

[Spicywilfred]

The first thing to do revive a failed or dead product is to make it have value, more over if a product does not have quality it dies off quickly, improve the quality of the product and start up a promo something like a re launch to the public.

 

[Immilash]

In everything we do we fail ,I can say failure is mandetory something you can escape ,so you have to be patient ,and that of riviving and old site is possible ,but only if you are ready for it .

 

[Kubiat-Abasi]

Very possible and it is also part of innovation and creativity. Do you know most things that resurfaced are dead products that were properly revamped?

 

[Trexxxy]

It is possible to relaunch a filed business, because this time you are being careful and applying the right methods and strategies. With the right amount of capital, infrastructure and a very good management skill then sure the business will be revived.

 

[eLdavis]

Reviving a dead product is not really an easy thing, you would have to find new marketing strategy to attract the attention of the people again and in most cases this has to do with completely rebranding the products

 

[Justin]

If the product failed because the users did not like the product, what's the point in reviving the product that buyers were not interested in buying in the first place. However, if the failed product was something people liked, it is a good idea to revive.

 

[tyrim88]

Many businesses that are very successful today have in one way or the other encountered failure. It is indeed possible to relaunch a failed or sluggish product and in turn, revive a failing business. You can actually revive a failed product by giving it a new name, promote it using Media you didn't use the first time around, change the product sales strategy and so on. Apart from these listed methods, which other thing do you think should be done to bring a dead product back to life?

Another way of getting a product back into the market and gaining more patronage is by improved value from what it was before.Thorough campaign and awareness should then be carried out.

 

[Immilash]

You first need to know what weakens the business and then you rectify the problem regarding the business. This is the way to revive a dead business.

 

[Kvngsammy]

I think the major thing with reviving a dead product apart from repackaging is to revisit the content and make sure that more value is added to the product and that would increase its appeal.
You can giveaway the product to test it's efficacy and garner reviews that would help in promotion.

 

[eLdavis]

If the product failed because the users did not like the product, what's the point in reviving the product that buyers were not interested in buying in the first place. However, if the failed product was something people liked, it is a good idea to revive.

This actually makes alot of sense, if no one actually liked the product in the first place then there is no need trying to bring it back to the market unless you are making alot of changes to try again. And that's not reviving, that's creating something new. Or what do you think?

 

[Syldan]

Well, In other to revive a fail product over the years, it's very important to find out what were the cause of it failure. If the reason are identified, then you find out solution to the various reasons that lead to it failure and not necessarily to change the name of your product.