We use hundreds of things coming from hundreds of brands but among them, only a handful have been able to earn our trust. Whenever we want to buy a product, we always tend to buy it from our favorite brands even though there are other brands who claim to have a better version of the product. It's the trust and faith that drives us towards them. What characteristic features of a brand appeal the most to you which ultimately turns you into a regular customer or I must say, loyal customer? Which are some of those brands for you and what products do you usually buy from them? Share your insights into what makes a brand stand out and become a staple in your life.