Who are walk-in customers? Are they important?

[Heatman]

A business must never rely alone on its regular customer. It should always pursue new customers and this is where the walk-in customers could play a very huge role. Walk-in customers are very important for every business and they could play a major role.

There are just over 3 billion users on Facebook and they are definitely part of any business potential customers. This is the reason why any business owner can never be satisfied with the current customers that he is having for his business because there are more to be made out there.