What is Traffic Exchange and How You can Build Traffic Through Traffic Exchange

[Zevin]

When you start looking for building traffic to your site, you might come across a term Traffic Exchange? You might even hear a lotof webmaster suggesting you to use Traffic Exchange?
What is exactly is Traffic Exchange?
Traffic Exchange is website that can drive tons of traffic to your site in no time. These Traffic Exchange sites sell credits, these credits can be used to drive traffic to your own site. However, they also have a free credit feature. In order to use that feature, you will have to dornload and run a tool that will automatically earn credits that you can use for sending traffic to your site. These toosl visit other website and every visits are counted as credits.
How Does Traffic Exchange Actually Work?
Traffic Exchange has a lot of user base, these users run the tools that automatically visit advertised site. If you have advertised your site for traffic the tools ran by other users will visit you site. Based on the active users, you will get traffic. If you are not paying for traffic exchange, you can run their program to earn credits. For example, you visit a, b, c website and earn credits, you use those credits to advertise your site, your site will be visited by a, b, c. Since these tools run in the background you do not have to worry about intefering with your work. In simple words, Traffic exchange is you visit somone's website and someone will visit yours.
Is there any risk?
Your bounce rate will be high, there will be no conversion, some advertisers might even ban you.
If there are risks what is the point of using these sites?
you get traffic, The traffic will also show on google analytics. Your alexa rank will improve and you might even fulfil high traffic requirement of the advertisers.