A mission statement isn’t simply stating your company’s desire to be the best in your field or make the best product. Instead, it is a way of showing what makes your company stand out and what makes its future so bright.
In addition to stating your company’s values and purpose, mission statements can also include a number of other elements. They can convey your targeted customers, position within your market, and quantitative objectives, among other things.
In addition to stating your company’s values and purpose, mission statements can also include a number of other elements. They can convey your targeted customers, position within your market, and quantitative objectives, among other things.