What is employer branding? Why it is so crucial for business?

[Good-Person]

We all know that your employees are as important as your customers and an unbiased businessmen deals with them fairly. Employer branding refers to a process where you build a great reputation as the best employer and this can be useful for your business.

 

[Heatman]

Unless your business is a one man business where you don't need anyone to work for you, everything that's going to done in the business is going to be determined by you. If you have workers, they need to know how you want your business to be carried out and deal well with your customers. They need to work in a way your business is going to have the respect of your customers.