Being able to achieve success from setting up your business online doesn't guarantee it's hit the jackpot all the time and it's definitely not working that way for most local businesses. Things need to be done differently for you to have successful with your local business. This is why it's important to make use of Local SEO keyword research as it helps small businesses reach potential customers in their area.
Recent research shows that a good percentage of small businesses struggle to attract sufficient website traffic. This makes it very difficult for them to have more visibility online.
https://www.forbes.com/advisor/business/software/website-statistics/
Even Google favor bigger business brands which makes it more hard for local business to compete in the same sphere with them. This is because most customers tend to prefer buying from the big popular brands than local businesses.
https://www.searchenginejournal.com/why-google-seems-to-favor-big-brands-low-quality-content/509092/
When executing Local SEO keyword research, it's very important to incorporate modifiers, location terms, and consider search intent to refine your keyword strategy because it's what brings search results to your local businesses when customers are searching for products online.
Also, make sure you always qnalyze your competitors’ strategies. This will give you access to more additional keyword opportunities that's going to give you an advantage in your competition with them.
You can use several SEO tools like Ubersuggest, Google Keyword Planner and Google Trends to generate far more relevant keywords that will give you a clear edge over your rivals.
Recent research shows that a good percentage of small businesses struggle to attract sufficient website traffic. This makes it very difficult for them to have more visibility online.
https://www.forbes.com/advisor/business/software/website-statistics/
Even Google favor bigger business brands which makes it more hard for local business to compete in the same sphere with them. This is because most customers tend to prefer buying from the big popular brands than local businesses.
https://www.searchenginejournal.com/why-google-seems-to-favor-big-brands-low-quality-content/509092/
When executing Local SEO keyword research, it's very important to incorporate modifiers, location terms, and consider search intent to refine your keyword strategy because it's what brings search results to your local businesses when customers are searching for products online.
Also, make sure you always qnalyze your competitors’ strategies. This will give you access to more additional keyword opportunities that's going to give you an advantage in your competition with them.
You can use several SEO tools like Ubersuggest, Google Keyword Planner and Google Trends to generate far more relevant keywords that will give you a clear edge over your rivals.
