Naming famed musician and producer Pharrell Williams as the chief brand officer of Ethereum NFT project Doodles might have seemed like a stunt to some observers. However, the company’s CEO claims that Williams is actually key to the project’s growing mainstream push. At WebSummit in Lisbon today, Doodles CEO Julian Holguin spoke on the subject and others during an onstage discussion with Katelin Holloway, founding partner at VC firm Seven Seven Six and member of the Doodles board, alongside Williams. Seven Seven Six, which was co-founded by Reddit co-founder Alexis Ohanian, led Doodles’ ...
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