Does increasing advertising spend bring more profit?

[deucher]

Among many business owners and even among my acquaintances, there is an opinion that if you increase your advertising expenses, it automatically means that you will get more customers and earn more. How true is this opinion in your experience?

 

[Kane]

Advertising will bring more profits, the more money you pour into advertising, the more profits you will bring. If you don't believe me just check the advertising budget of big companies and compare with their sales.

 

[Frank]

Among many business owners and even among my acquaintances, there is an opinion that if you increase your advertising expenses, it automatically means that you will get more customers and earn more. How true is this opinion in your experience?

That is a wrong view of how ads works. It is only when you spend money on getting the right ads that you can say that you are likely to make more sales. There are some paid ads that won't give you the level of sales that you anticipate and that is waste of money at the end of the day.

 

[Heatman]

It is always going to be in the best interest of your business for you to spend more on advertising of your business product and services but you have to make sure that you are targeting the right audience that you are advertising to. This is because that is the only way you can have guarantees of selling more from the customers that you are going to be reaching out to.

 

[Grant]

Advertising helps bring in more of an audience, but it doesn't always mean it will increase your sales. There's no guarantee that advertising will bring you sales, it will bring you possible traffic, but not every single person you promote to will enter your site or even look at it. Some will pop on, check it out, and peace out. Some will make a purchase, but not all. It also depends on what it is your advertising. If it's something people will want, they will show up.

But, the more advertising you do, the more chances you'll have to find sales.

 

[Heatman]

Advertising will bring more profits, the more money you pour into advertising, the more profits you will bring. If you don't believe me just check the advertising budget of big companies and compare with their sales.

Advertisement will do its best to bring customers to your business, it's there that you have to put in the world to convert them into sales. Getting a customer to make inquiries about your business is completely different from getting them to buy. This is where you have to be very good with your sales tactics.