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I think its a very effective tool for marketing considering the fact that everyone agrees seeing is believing so your ability to prove to your audience or target customers that your product truly exist and are of the exact quality and texture etc you claim they are will go along way in convincing themI have also mentioned in one of my posts that many company marketers use sampling techniques to promote food items in supermarkets. The sampling technique has been used by marketing strategists to promote and sell products. So what do you have to say about product sampling? Do you think it is a really effective technique to promote or market your product?