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You have got it wrong , they are not talking about you personal face , what they at saying is what can you do to make the business you are doing popular , and the only way is by proper advertisement,I don't think it is necessary to make your face known, not for every business. I think it really comes down to the type of business and approaches vary in this case on what approach is best.
I think the best way is to be unique. The only way to compete with already known products is try to improve on their flaws and also try to reduce your cost. People would jump in if they know they can get a better and cheaper productMaking your small business to be known is one great challenge to those who are still starting one. Here are some tips to make it happen.
1. Post it Online
Establish, assert, and update all listings and profiles of local businesses. Be sure to maintain an updated and active Google local business listing, a Facebook page and every other website that provides local profiles for your industry, in addition to your website.
2. Make your Face Known
Your business will stand out in a small local market by putting a face on the company or product. When they know who's behind the curtain, people have an easier time trusting a corporation. The more they trust you, the more likely they are to make a purchase. So, make sure to get out, introduce yourself and connect with others in the group.
3. Give Sample Products
I think that giving away free samples of your product (if that's possible) can do wonders in a small local market. There's a local chocolate maker that I remembered with that successfully used this technique. They hired two minimum wage students to offer chocolate samples along with a brochure at rush hour in some of the city's busiest intersections.
These techniques were used by most of the business that wants to be known. How about you? Do you know any techniques that can be added? Please feel free to comment your thoughts.
The best way to make your business be noticable is advertising it on social media so that alot of people can know the business, and is really good idea an also important for any business person to advertise their business.One of the best way of getting your small business know is marketing of your brand either on TV or social media which can go a long way of making your product popular,
These are very good and valid points. You can ask friends to help you share your business handle on social media platforms and you can also ask your customers to always post their reviews too.Making your small business to be known is one great challenge to those who are still starting one. Here are some tips to make it happen.
1. Post it Online
Establish, assert, and update all listings and profiles of local businesses. Be sure to maintain an updated and active Google local business listing, a Facebook page and every other website that provides local profiles for your industry, in addition to your website.
2. Make your Face Known
Your business will stand out in a small local market by putting a face on the company or product. When they know who's behind the curtain, people have an easier time trusting a corporation. The more they trust you, the more likely they are to make a purchase. So, make sure to get out, introduce yourself and connect with others in the group.
3. Give Sample Products
I think that giving away free samples of your product (if that's possible) can do wonders in a small local market. There's a local chocolate maker that I remembered with that successfully used this technique. They hired two minimum wage students to offer chocolate samples along with a brochure at rush hour in some of the city's busiest intersections.
These techniques were used by most of the business that wants to be known. How about you? Do you know any techniques that can be added? Please feel free to comment your thoughts.
Advertising your business both online and offline is very good and you have a great opportunity of taking it online for free or for a little amount of money, and you also need to be consistence .Best way to make your small business noticed, is to take it online. Owning an online store is very important because statistics shows that we even have more people that can be your potential customers online than offline. If a business goes online, such will be noticed locally and internationally. Hence online store give a small business an international recognition.
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