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What are some well-known mistakes to avoid as a startup?
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19 Answers
Adam Fayed, Founder of Global Online Financial Advisory Firm
Answered March 6, 2020 · Upvoted by
Daniel Chen, MBA Operations and Supply Chain Management & Entrepreneurship, Harvard Business School (1997)
Originally Answered:
What are some common mistakes when starting a business?
A few days ago I saw an auction, for charity, on Youtube. Gary Vee was giving away his time, and potential contact list.
In other words, he would have 2 one on one sessions with the winner of the auction, and the money would go to charity.
He would then introduce those people to some people in his network.
The bidding started at a few hundred. Almost everybody wanted it at that price.
Then $1,000 an hour. Now there were less people, but still plenty.
Above $1,400-$1,500, there were only two people in the race, that could afford it.
Eventually, both people paid over $4,000 each, after he cut the bidding short.
So $8,000 for two hours of his time. $4,000 an hour. OK for charity, but he has often gotten the same price for his own personal profit.
What can we learn from this?
- The law of supply and demand. 99% of the people in the audience couldn't afford $1,500, or thought it was a silly price. Yet there was 1 of him, and 2 of them. So the supply was greater than the demand even though 99% of people didn't want it
- Therefore, if we follow on from point 1, if the auction was online, i am sure the price could have gone to $50,000. Why? More people. So maybe now there would have been more than 2 big bidders.
- Imagine if Gary Vee was trying to sell people, 1–1, those tickets! In this case, the supply and demand is more in the buyers favour. There is one of him and one of them in each meeting.
- Imagine now Gary Vee tried to sell to everybody in the audience rather than the highest bigger. How much would he have gotten for selling to all 1,000 people? Maybe $250 from each person? And then, it would have taken too much time to sit down with them all.
99% of actors don’t make enough to pay the bills and only about 1,000 earn $150,000 a year or more in the US.
Yet Brad Pit, George Clooney and others can make millions per film.
Think it is just because these people are famous? Get this. There are some little known business coaches, that charge $70,000-$100,000 per year, for one on one coaching.
They keep their clients down to 5–15 per year. They are exclusive.
99% or even 99.9% of people think their prices are silly. Ridiculous.
And yet they have more demand than supply. They interview about 30–50 people, and pick the 5–15 they want to work with, and put the rest on a waiting list.
Most coaches charge $30-$50 an hour. They can make $500,000-$1m from a small number of clients.
They have created their own market.
So the point is:
- You don’t have to be all things to all people
- You can succeed even if 99.99% of people don’t want to deal with you.
- Don’t try to sell to all people
- Scale is key. If you find a way to get in front of millions of people, online or offline, you will have more demand than you can keep up with. You will earn a lot, regardless of how much you charge. You can’t scale face-to-face unless you focus on big audiences like speaker events. Let’s put this another way. Person 1, gets 5m people every month looking on their website, Youtube video or whatever else. Person 2, meets 20 people face to face every week. Person 2 has better products. Person 2 also charges less. Guess what though. Person 1 will still beat person 2. Person 1 only needs a tiny proportion of people to be able to afford their products and services, and see the value, to beat person 2.
So many people overcomplicate business when in reality cash-flow is king, and the most famous often wins.
Some reading
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Tanuja Roy, Senior Editor, Blogger, Mentor/Advisor at iFora Inc (2015-present)
Answered July 28, 2017
Originally Answered:
What is a common mistake of a business start up?
Hello,
If you are looking for some common business startup mistakes you should avoid, just keep these points in mind.
Mistakes are the part of startups you can face many problems in starting of business and also make mistakes as a novice.
Some common mistakes that are mostly done by the startups are listed below :
1. Fail in Marketing :-
Marketing is the most important thing for any startup business.
Try to use all possible marketing strategies to avoid this common business startup mistake.
Use today’s technology for modern marketing to reach your audience.
2. Ignore criticism :-
Ignoring criticism is one the biggest mistake by anybody in managing the startup business.
If any professional criticize you, take that seriously and realize where you can improve your mistakes.
3. Not paying for expertise :-
Paying for expertise is a good idea for any startup business. Because you are not good at everything and you can’t be. So, it is better to do some important things with the help of experts in startup businesses.