Would you use just a social page as your website to save on time and costs? Maybe you don't need a full on site and just want to have a page where everything can be done. Facebook would probably be best for this, as you can create pages, groups and do so much more. It's a place where businesses can thrive. And you can also use it to have your own little community, whether it be a group or a page. Would you ever skip the site for just using something like Facebook?