What Kind of Google Ads Do You Use For Your Business

[Kane]

Google is the biggest online advertising company. Google offers multiple ad types, some of the common Google ads are:

Google search ads (keyword driven search ads on Google search)

Google display ads (banner ads on websites)

Google shopping ads (product listing with price)

Google Video ads (mostly seen on youtube)

Google app ads ( ads seen on mobile apps)

Do you advertise with Google? Among these 5 types of Google ads, which one do you use for your business?

 

[Grant]

Most ad services to my knowledge today use targeted ads, so the ads will be directed to the user and would be based on what they search for and other aspects. I believe Google does targeted ads as well.

 

[Kane]

Targeting ads to the proper customer is very important while running ads. All google ads have ad targeting feature, you can target your ads based on demography as well as geography. If your ad reaches the proper customer, you will have high conversion.