The Power of Loyalty Points and the Importance of Getting Them Right – Dennis Jarvis, CEO of Bitcoin.com

[AJBot]

Prominent DeFi projects such as Uniswap, Curve, Aave, and MakerDAO declined in ETH terms since at least Q1 2021. Some see this as a fundamental failing of DeFi protocols to capture value and an inability to create moats. There are questions whether the composable and open nature of crypto prevents sufficient moats from being made at all.
 
 I don’t agree with this. I think DeFi projects have done a poor job at creating sticky rewards and utility with their tokens.
 
 In tr ...

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