One thing I find people don't do enough of when running a social media profile/account, is that they don't interact with people enough. When you run a social media account for a company, you should be looking out for anyone who's speaking to your company, so that they know they're being heard. I find that conversing on social media, has helped draw in a lot more people. When they see people are friendly, they take notice.
Have you ever took this approach when trying to converse with people at other sites/communities?
Have you ever took this approach when trying to converse with people at other sites/communities?