Content Choices for Promotion

[Martee]

One thing I'm always interested in is seeing how other people work with their content. I was setting up an e-mail newsletter for my job this morning and it got me thinking, how do people decide what is THE newsworthy item or items that go into the newsletter and out to the world?

For me in my day-job, it's important the news we put out reflects the different areas of our business. When it comes to the online side-hustle however, I like to stick with a metrics based approach. Is this content already performing well? If so, that deserves a spot. I also look at the obvious ones, such as am I really wanting to push this particular piece of content? Is this an easy CTA to get people to tune into the newsletter? All that kind of stuff.

How do you choose your key content pieces? Any insight you could share?

 

[James]

Normally I pick up content idea from competitor website/forum and also get some valuable insight form Facebook and other social media as people always talk about latest idea. So I pick some content idea from it.

 

[Kane]

When I was doing email marketing, the content I chose depended on my target audience. When choosing content, I always thought about the people who will be receiving my emails. If you know your audience, choosing content will be easier.

 

[Justin]

I am not in a position to suggest anything because I am not yet into marketing content, however, I believe you should promote content to the right audience. Choosing audience is very important.

 

[Ralphjoe]

When making up content for my website my content target the demographic because there are some things that interest people in my community more so I focus on those kind of topic.

 

[GIFTMICHAEL]

Making well distinguished contents, well outlined, and engaging keeps your visitors to be entertained for long in your site. Better contents, makes a website worthwhile for visitors coming steady.

 

[Kane]

When I was learning SEO and digital marketing, my instructor always told me that I should focus on the content that re successful (generates traffic), instead of content that do not get any traction.

 

[Zevin]

Not all content are created equal, which means some content will bring more traffic and some content will never gain traffic. You should promote the content that gets gtraffic.

 

[FreshKaz11]

One thing I'm always interested in is seeing how other people work with their content. I was setting up an e-mail newsletter for my job this morning and it got me thinking, how do people decide what is THE newsworthy item or items that go into the newsletter and out to the world?

For me in my day-job, it's important the news we put out reflects the different areas of our business. When it comes to the online side-hustle however, I like to stick with a metrics based approach. Is this content already performing well? If so, that deserves a spot. I also look at the obvious ones, such as am I really wanting to push this particular piece of content? Is this an easy CTA to get people to tune into the newsletter? All that kind of stuff.

How do you choose your key content pieces? Any insight you could share?

It's a good one that you bring this thread in here for us that don't know much about content writing to learn and make use of it by the time we also become one. I really do like this thread tho.

 

[Bousine123]

I do so by staying updated with the trends and happenings in my niche. I receive daily newsletters to help me do so. I also use Google keyword search and trends.

 

[Yusuf1]

I choose my content choices based on my area of interest. For example I choose football, politics, how to make money, technology as my content pieces because it's a hot topic generally

 

[Lens]

Writing a unique content got me thinking and I do lots of researches to make a mark. Sometimes, I compile various contents , I read them and digest it and then I come out with a unique contents. I also get my source from the YouTube. YouTube is the hub of information.

 

[Nurudeen]

I really think most of them use copywriting style by just using all means possible to convince those they are promoting their content to and I think that is the best thing to do

 

[Setho]

Whenever I want to promote any content from my site I always ensure that I pick the one that people are more likely to be very interested in and one that has a very good reviews it value.

 

[Laurentta]

I don't own a forum, blog or website for now and so i haven't been in the position of choosing contents. I feel when making content choices, one should check if it will benefit and interest the users.