Launching an online business requires specific skills, primarily in SEO and digital marketing. While it's impossible to master every skill, outsourcing tasks is a viable solution. Don't let a lack of expertise in certain areas hold you back. If you lack SEO or marketing skills, hire someone to assist. Running a profitable online business can even be achieved without extensive SEO and digital marketing efforts by relying on strategic advertising. Whether you're operating your own store or leveraging third-party ecommerce platforms, the key is to adapt your approach based on the specific demands of your business.