How do you feel about maintaining a blog for the purpose of content marketing tactics to send people to join your online community?
For example, let's say your community is about fly fishing. You create a basic guide explaining how to start fly fishing on your blog. It provides significant value to readers of your blog who are wanting to learn how to fly fish. But in your blog, you create a preview of an advanced guide that will make you into a BETTER fly fisher but in order to access it, they need to join your community.
Do you feel this is a good tactic or is it asking too much of you?
For example, let's say your community is about fly fishing. You create a basic guide explaining how to start fly fishing on your blog. It provides significant value to readers of your blog who are wanting to learn how to fly fish. But in your blog, you create a preview of an advanced guide that will make you into a BETTER fly fisher but in order to access it, they need to join your community.
Do you feel this is a good tactic or is it asking too much of you?