ASICS Taps STEPN to Launch Running Shoe, Solana NFT Collections

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Japanese sportswear manufacturer ASICS announced today the launch of the ASICS X SOLANA UI Collection. The new line of kicks features custom-made, limited-run GT-2000 11 running shoes that also give owners a chance to win a limited edition ASICS x STEPN GT-2000 NFT. “We see a place for us to help in Web3 and bring products that inspire people to be physically active,” ASICS Director of Web3 & Digital Goods Joe Pace told Decrypt in an interview. “For us, it’s just a different way of telling stories about our products and getting specific communities excited about the ...

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